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Pre-Conference Workshops                               Updated: October 15, 2008

Conference 2008 has developed a diverse 1-day program for delegates and those unable to participate in the full Conference program and in collaboration with our partner agencies and organizations.

To promote special interest group activity, BCMA will make available face-to-face opportunities on Pre-Conference Workshop Day for roundtable discussions or regional meetings of special interest groups as part of BCMA's annual provincial Conference. Additional opportunities may be available as part of the BCMA's continuing Regional Workshops Series over the membership year.

If your special interest group or provincial association is interested in meeting or hosting a Pre-Conference Workshop at Conference 2008, please contact the BCMA Secretariat Office at: 250-356-5700 or by email: bcma@museumsassn.bc.ca

Pre-Conference Workshops registrants may also be eligible for the Canadian Museums Association's (CMA) Bursary Fund assistance. Click-on Travel & Assistance (at left) for details.

Download the Complete Program (PDF).


Wednesday, November 19, 2008

Pre-Conference Workshops Schedule
REGISTRATION DESK
8:30am - 7:30pm

Palm Court, Fairmont Empress
721 Government Street, Victoria, BC
   

Please use the corresponding session codes on your Registration Form.

Full-Day Workshop:
9:00am -  4:30pm

Newcombe Convention Centre, Royal BC Museum
675 Belleville Street, Victoria, BC
(across Belleville Street from The Fairmont Empress)
 

PC- 1   The Five Marketing Essentials to Successfully
Promoting Your Museum's Authentic Brand

The 5-Step Strategic Marketing Strategy known as the LIFFT™ Process provides you with a simple framework in which non-profits will get a bigger bang for their marketing buck. “The 5 Marketing Essentials to Getting 50% More LIFFT™ For Your Business” is a full-day seminar, where participants learn:

  • Five fool-proof strategies to increase your income immediately
  • How to expand your presence without exhausting your bank account
  • Tactics to wring every drop out of what you’ve already got
  • Strategies to think and work smarter, not harder
  • Ways to build on your business equity

    Presenter:
    Jan DeTracey, Strategic Alchemist
  • LIFT Strategies Inc.
    Vancouver BC
    www.liftstrategies.com

     


    Half-Day Workshops:
    12:30 -  4:30pm

    Balmoral, Kensington & Buckingham Rooms,
    Fairmont Empress
    721 Government Street, Victoria, BC

    PC- 2   Building Bridges--Working with the Tourism Industry
    This pre-conference workshop focuses on opportunities and challenges for museums when working with the tourism industry. Participants will gain an understanding of the needs, expectations and planning cycles of the tourism industry and will explore partnership and marketing opportunities for their organization. The workshop will enable participants to make informed decisions about the purpose and extent of their organization’s involvement with the industry. 

    Presenter:  
    Ursula Pfahler, PODA Communications. 

    PC- 3   Interpretive Planning and Exhibit Design
    Presenters André & Associates Interpretation & Design Ltd. provide a fun-hands on workshop in which you interpret and design an exhibit for your own museum/cultural centre.  Learn about the design process from concept to completion.  See how community partnerships and involvement enrich the integrated design process.

    Presenter:
      
    Bianca Message, André & Associates Interpretation & Design Ltd.


    PC- 4
      
    History through the Art of Storytelling
    This interactive workshop helps historians to choose the appropriate facts to create a story, to think creatively, and to turn their notes into a story. Participants will prepare their story for telling and receive coaching to help them tell their stories well.

    Presenters:
      
     
    Robert Max Tell Stelmach, Max Tell Productions.

    Please go to How to Register at left to register online now for Pre-Conference Workshops.
    BCMA members can claim privileged Member Rates with your BCMA GO Card and by using Member Login "Sign-in"



    Opening Reception, Silent Auction
    & Trade Show

    5:30 - 7:30pm
    Tearoom Lobby, Palm Court & Crystal Ballroom
    at The Fairmont Empress
      

     
     
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    BRITISH COLUMBIA MUSEUMS ASSOCIATION
    Suite 204 - 26 Bastion Square, Victoria, British Columbia V8W 1H9
    • Phone: 250-356-5700 • Fax: 250-387-1251
    •Email: bcma@museumsassn.bc.ca